COMM 217 - Applied Media Art and Illustration

3 Credits: (3 lecture)

Course Description
This is a multi-media course intended to expose the student to as many different drawing tools and materials as are available to the graphic designer. It is also designed to introduce the student to the discipline of design art and illustration, in which he/she will learn perspective, responsive drawing and principles of design composition including the use of line, texture, color, and space.

Text
No Text Required.

Objectives
The student will be able to:

A. Identify and demonstrate facility in the use of a variety of art mediums.

B. Use perspective in a finished project.

C. Produce a project that integrates the design principles learned in class.

D. Render a major final illustration demonstrating a comprehensive understanding of the principles and materials used in class.

E. Identify a variety of classical art techniques and the masters who produced them.

Content
A. The use of basic art media, materials, and techniques used by graphic designers, including inks and pens, graphite and colored pencils, watercolors and conte crayons, and pastels and acrylics.

B. The use of a variety of art surfaces, including illustration board, watercolor papers, canvas, Bristol board, and pastel papers.

C. Specialized techniques, including rendering glass, fabric folds, texture, portrait drawing, Escher-like drawings, and highly reflective surfaces.

D. Gesture, contour, negative space, light source and shadow, perspective and visual illusion.

E. The development of logos and trademarks.

F. The study of color.

G. A study of the masters of classical and modern styles of art and their works.

Student Evaluation
Evaluation may be based upon tests when applicable, student presentations, and creative projects.Bibliography
Auvil, Kenneth W. Perspective Drawing. Mountain View, CA: Mayfield Publishing Company, 1990.

Basic Drawing (Filmstrip). Stanford, CT: Educational Dimensions, 1979.

Borgman, Harry. Art and Illustration Techniques. New York: Watson-Guptill, 1979.

Chijiiwa, H. Color Harmony-A Guide to Creative Color Combinations. Rockport, MA: Rockport Publishers, Inc., 1987.

Collier, Graham. Art and the Creative Consciousness. Englewood Cliffs, NJ: Prentice-Hall, 1972.

Composition: Pictures as Patterns/Composition: Pictures as Structures/Composition: Pictures as Expression. New York: Center for Humanities, 1972.

Dudley, Louise. The Humanities; Applied Aesthetics. New York: McGraw-Hill, 1967.

Expressionism: The Painter and the World He Creates (Filmstrip). New York: The Center for Humanities, 1972.

Gombrich, Ernst Hans Josef. Art and Illusion; A Study in the Psychology of Pictorial Representation. New York: Pantheon Books, 1960.

Gray, Bill. Studio Tips for Artists and Graphic Designers. New York: Reinhold Publishing Corporation, 1961.

Guptill, Arthur Leighton. Drawing with Pen and Ink. New York: Reinhold Publishing Corporation, 1961.

Harrison, H. Pastel School. New York: Reader’s Digest Association, Inc., 1996.

Impressionism (Filmstrip). Aspen, CO: Crystal Productions, 1986.

Kautzky, Theodore. Pencil Broadsides; A Manual of Stroke Technique. New York: Reinhold Publishing corporation.

Kautzky, Theodore. The Ted Kautzky Pencil Book. New York: Van Nostrand, 1979.

Kepes, Gyorgy. The Nature of Art and Motion. New York: G. Brazeller, 1965.

Krause, Joseph H. The Nature of Art. Englewood Cliffs, NJ: Prentice-Hall, 1969.

Lowry, Bates. The Visual Experience. New York: Harry N. Abrams, 1961.

Neoclassicism and Romanticism (Filmstrip). Aspen, CO: Crystal Productions, 1987.

Nice, C. Painting Nature in Pen and Ink and Water Color. Cincinnati, OH North Light Books, 1998.

Post-impressionism (Filmstrip). Aspen, CO: Crystal Productions, 1986.

Realism (Filmstrip). Aspen, CO: Crystal Productions, 1987.

Stephenson, George. Drawing… for Product Planning. Peoria, IL: C.A. Bennett Co., 1970.