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Nov 21, 2024
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BC3 Academic Catalog: 2008-2009 [ARCHIVED CATALOG]
Marketing Management, A.A.S.
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This program provides the student knowledge and skills required in marketing management to develop ideas, goods and services to create exchanges and satisfy individual and organizational objectives. Product management from its conception, pricing, promotion and distribution will be addressed. A graduate of this program seeks employment as a brand/product manager, marketing researcher, account manager, media manager, and/or sales associate.
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Note(s):
* Course has a prerequisite
a Any Mathematics course that is taken as part of the requirements in any Business Program must be taken concurrently with or prior to Basic Accounting (ACCT 110) or Accounting I (ACCT 201). |
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